AI Appraisal Estimate

This item is an illuminated promotional sign for Samuel Adams Wicked Hazy New England IPA. It features a die-cut design, mimicking the shapes of a Samuel Adams beer can and a glass of beer, both outlined with a glowing blue border. The sign appears to be constructed from translucent acrylic or plastic panels with internal LED lighting, which provides a bright, diffused glow around the edges and through the printed graphics. The colors are vibrant and true to the Samuel Adams 'Wicked Hazy' branding, with the can predominantly blue with yellow and orange accents, and the beer glass displaying a rich amber liquid with a creamy white head. The can graphic prominently features the 'Samuel Adams' logo, 'Wicked Hazy' in large, stylized lettering, 'Juicy New England IPA', and '6.8% alc./vol'. The beer glass also shows the 'Samuel Adams' logo in a white shield. The sign is designed for wall mounting, as indicated by visible brackets or hanging mechanisms at the top. A black electrical cord is visible extending from the bottom right of the sign, suggesting it requires an external power source for its illumination. The surface of the sign appears clean with no visible scratches, cracks, or significant wear. The illumination is even, indicating the internal lighting components are functioning correctly. This type of sign is typically found in bars, restaurants, or liquor stores for advertising purposes and likely dates to the period when 'Wicked Hazy IPA' was actively promoted, suggesting a relatively modern manufacture, likely within the last 5-10 years. Its construction points to mass production with a focus on visual appeal and brand recognition.

Based on my visual examination of the provided image, this Samuel Adams Wicked Hazy New England IPA illuminated promotional sign appears to be in excellent condition. The surface is clean, and there are no discernible scratches, cracks, or significant wear. The illumination is even, suggesting the internal LED components are fully functional. Authenticity, based solely on imagery, seems high for a modern promotional item; it displays all the correct branding elements, colors, and design consistent with Samuel Adams' 'Wicked Hazy' campaign. Without a physical inspection, however, I cannot verify the internal component quality, confirm materials (e.g., specific type of acrylic/plastic), or check for any hidden damage or modifications. Provenance documentation, such as invoices from the distributor, would solidify its origin but is generally not sought for items of this nature. In-person examination would allow for tactile assessment of material quality and confirmation of electrical integrity. Scientific testing is unwarranted for this type of modern advertising item. Market conditions for contemporary beer signage are generally moderate. While popular with collectors of brewery memorabilia, these items are mass-produced. Comparable sales for similar modern illuminated beer signs (e.g., from other major breweries like Budweiser, Coors, or craft breweries) typically range from $50 to $200, depending on size, condition, and desirability of the specific brand/campaign. The 'Wicked Hazy IPA' is a popular product, which adds slightly to its appeal. Demand is stable within a niche collector’s market, but rarity is low due to its mass-produced nature as a promotional item. Factors significantly impacting value are its excellent condition and full functionality of the illumination. Any non-working lights or significant cosmetic flaws would drastically reduce its value. Given its condition and current market, I would place an appraisal value of $75-150.