Collectible Cooler Appraisal

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Vintage Coca-Cola Picnic Cooler with Bottle Opener

This is a vintage, mid-20th century (likely late 1940s to early 1950s) portable picnic cooler featuring iconic Coca-Cola branding. The cooler is constructed from galvanized steel with a bold red painted finish and white screen-printed graphics. The front panel displays the classic 'Drink Coca-Cola In Bottles' logo. Physically, the item features a rounded rectangular shape with a hinged lid, a silver-toned metal carry handle that locks the lid in place, and a smaller secondary handle atop the lid. A significant feature is the built-in circular bottle opener mounted on the upper right side and a drainage plug located at the bottom center of the front face. Regarding condition, the piece shows extensive signs of authentic age and use, characterized by significant paint loss, surface oxidation (rusting), and scratches across the body and lid. The patina indicates long-term storage or heavy outdoor use. While the structural integrity appears intact, the finish is heavily weathered, which is common for utility items of this era. Such coolers were frequently manufactured by companies like Progress Refrigerator Co. of Louisville, KY, though specific markings are obscured by wear. The craftsmanship is representative of post-WWII American industrial design, focused on durability and brand visibility.

Estimated Value

$125 - $175

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