
Leonetto Cappiello 'Contratto' Champagne Poster
This is a framed Art Deco advertising poster for Contratto sparkling wine, orignally designed by the renowned artist Leonetto Cappiello in 1922. The image depicts a joyful woman in a vibrant red wrap and a dark skirt adorned with gold floral patterns, balancing an oversized champagne coupe glass overflowing with white foam against a deep navy blue background. The bottom of the print features high-contrast white block lettering spelling 'CONTRATTO'. The designer's signature 'L. Cappiello' is visible in the lower-left section of the artwork. The print is housed in a contemporary dark wood frame with a double mat (cream and gold). The poster uses a rich color palette of gold, deep blue, white, and red typical of Cappiello's style, which utilized bold figures against dark backdrops to make commercial messages stand out. Based on the uniform color saturation and sharp typography details, this appears to be a high-quality modern offset lithographic reproduction rather than an original vintage stone lithograph. The condition appears excellent with no visible foxing, water damage, or fading, though there is a noticeable glare on the glass surface from the photography environment. The framing appears professional and well-preserved.
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Estimated Value
$150 - $250
Basic Information
Category
Vintage Advertising Art & Prints
Appraised On
March 31, 2026
Estimated Value
$150 - $250
Item Description
This is a framed Art Deco advertising poster for Contratto sparkling wine, orignally designed by the renowned artist Leonetto Cappiello in 1922. The image depicts a joyful woman in a vibrant red wrap and a dark skirt adorned with gold floral patterns, balancing an oversized champagne coupe glass overflowing with white foam against a deep navy blue background. The bottom of the print features high-contrast white block lettering spelling 'CONTRATTO'. The designer's signature 'L. Cappiello' is visible in the lower-left section of the artwork. The print is housed in a contemporary dark wood frame with a double mat (cream and gold). The poster uses a rich color palette of gold, deep blue, white, and red typical of Cappiello's style, which utilized bold figures against dark backdrops to make commercial messages stand out. Based on the uniform color saturation and sharp typography details, this appears to be a high-quality modern offset lithographic reproduction rather than an original vintage stone lithograph. The condition appears excellent with no visible foxing, water damage, or fading, though there is a noticeable glare on the glass surface from the photography environment. The framing appears professional and well-preserved.
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