Coca Cola Advertising Sign Appraisal

Coca-Cola Round Convex Metal Sign (Reproduction)

This item is a circular, convex Coca-Cola advertising sign, likely made of metal (tin or steel) given its slight curvature and glossy finish. The dominant color is a vibrant Coca-Cola red, which covers the entire background. Centrally depicted is a classic Coca-Cola Contour Bottle filled with the dark brown beverage, featuring a prominent green neck and cap. The iconic 'Coca-Cola' Spencerian script logo is rendered in crisp white, overlaying the bottle image. There are subtle visual cues of light reflection on the glossy surface, particularly visible in the upper left quadrant, suggesting a polished or enameled finish. The overall condition appears to be very good with minimal visible wear; a small scratch or scuff mark is discernible in the upper left red area. The design is a recognizable classic, indicating a mid-20th century to contemporary style, specifically the aesthetic often associated with Coca-Cola's branding from the 1950s onward, though given the 'Reproduction' context, it is a modern recreation. The craftsmanship seems solid, typical of mass-produced promotional signage, with clean lines and color application. No specific manufacturer's marks are clearly visible, but reproductions often lack extensive external branding beyond the subject matter itself. The item is designed to replicate the look and feel of vintage Coca-Cola advertisements.