Antique Advertisement Appraisal

Framed Bromo Seltzer Sheet Music Advertisement, 'The Dear Little Shamrock'

This item is a framed original advertisement for Bromo Seltzer, specifically an 'Edition of 171 Popular Selections' of sheet music, with the featured title prominently displayed as 'The Dear Little Shamrock.' The advertisement is printed in a distinctive blue ink on what appears to be aged, cream-colored paper, indicative of its historical period. The central image depicts a classical female figure holding a large blue bottle of 'Emerson's Bromo Seltzer, 10 Cents for Headaches' on the left, while on the right, a cornucopia-like horn unfurls a banner proclaiming 'Bromo Seltzer.' Below this and 'The Dear Little Shamrock,' the word 'CHERRY' is visible, likely indicating a flavor or theme. The lower section of the advertisement lists numerous vocal and instrumental selections, suggesting that this was a promotional giveaway or publication from Emerson Drug Co. in Baltimore, Md., as indicated at the bottom. The overall aesthetic is characteristic of late 19th or early 20th-century advertising, featuring ornate typography, decorative borders, and illustrative elements typical of the Art Nouveau or Victorian era. The paper exhibits some signs of age, including a slight yellowing consistent with antique paper. There are no obvious tears, significant creases, or water damage visible within the framed portion, suggesting it has been preserved reasonably well. The advertisement is housed within a simple, black, flat-profile wooden frame, which provides a stark contrast to the light-colored paper and blue print, helping to highlight the artwork. The framing appears relatively modern compared to the advertisement itself, suggesting it was framed at a later date for display or protection. The back of the frame and any mounting details are not visible. The craftsmanship of the advertisement itself is typical of mass-produced print media of its time, but with a high level of detail in the illustration and typography. This piece serves as a cultural artifact, combining advertising history with music promotion.