Vintage postcard or photograph of KHQ television station building

This physical item appears to be a vintage postcard, photographic print, or book insert mounted within a spiral-bound album or document folder with a light tan or beige backing paper. The image depicts a mid-century modern style multi-story commercial or institutional building exterior featuring extensive glass windows, flat roofs, and clean architectural lines characteristic of mid-20th-century design. A prominent sign on the building facade displays the text 'KHQ' along with smaller secondary text below it, reading 'RADIO - TV TELEVISION CENTER', indicating the subject is the KHQ broadcasting facility. The color palette of the image includes a vibrant blue sky, green lawn areas on the left, and muted tones on the building structure itself. The photograph shows slight surface sheen and is bordered by a paper matting. There are no visible maker's marks or stamps directly readable on the visible portion of the print besides the building signage. The item exhibits condition characteristics consistent with vintage printed ephemera, including minor fading or edge wear, though it appears largely well-preserved inside its current binding. The overall aesthetic suggests a period likely spanning from the 1950s through the 1970s, based on the architectural style and typography. The identification rests purely on the visible signage on the building exterior rather than any verified manufacturing provenance or documentation.

Based on what I can see in the photograph, the item appears to be a vintage postcard, photographic print, or book insert featuring the KHQ Radio-TV Television Center, likely dating from the mid-20th century. The visible signage reading 'KHQ RADIO - TV TELEVISION CENTER' forms the basis of the assumed identification, though I can't verify from a photo alone whether this is an official promotional piece, a vintage postcard, or a clipped book insert. Based on typical market behavior for mid-century local broadcasting ephemera and regional architectural photography, items of this type generally trade in the $40 to $80 range, driven largely by local history collectors and television memorabilia enthusiasts. However, this value depends on authentication and proper attribution; an unauthenticated piece or a modern reproduction would typically sell for significantly less, closer to $10 to $20. Because I am examining the item via the provided image only, I would need physical inspection to confirm the paper stock, printing process, age, and overall condition. An in-person examination by a paper ephemera specialist, along with any available provenance documentation, would be necessary to further support the valuation and assess the exact nature of the print.